Problems Faced By Airasia

Some of the major issues and jobs faced by airasia in its advertizements are discussed below.

Problems faced by airasia. Since starting airasia in 2002. Airasia challenges problems one of the key challenges that face airasia as a leading lcc in the region is the need to balance competitive low fares and profitability which is difficult to maintain due to the rising fuel prices and high landing charges however airasia employing fuel hedging and fuel surcharges and using fuel efficient aircrafts from airbus with discount. The other factor was the drastic drop in demand of flight to europe hassan 2012. It also has to cope with declining value of local currency and it is hard for airasia to face this as their most related expenses to the airlines have to be paid in u.

Without exception airasia faced a disaster in 2014 with a jet crashed and the company has to deal with current and after effect because of the accident. Airasia needs at least rm2 billion this year to stay afloat according to mr k. There s not a lot of options and the best one could be. 2 1misleading advertisements misleading advertisement is unethical because it distorts and misrepresents a product.

Soon after the australian competition and consumer commission accc an australian consumer watchdog announced that it has launched a court action against airasia alleging the company is misleading consumers in its advertisements for flights out of australia. Of course he has faced many challenges along the way. Ajith an aviation analyst at uob kay hian in singapore. This means that the actual product is not the same as what it was advertised.

The airline problems in europe were not only the high fuel prices. It fell 47 per cent to rm 564 million last year after average fuel prices rose 36 per cent. Air asia s profit had certainly been affected. 1 0introduction 2 0key issues and problems some of the major issues and problems faced by airasia in its advertisements are discussed below.

Misleading advertizement is unethical because it distorts and misrepresents a merchandise.